Founders Workshop - Creating Killer Content that Attracts Quality Leads

This course introduces the fundamentals for creating high quality and relevant content that connects emotionally with customers and delivers results in engagement and conversions. It provides a step by step process on how to design content for all the touch points along the customer journey. The module includes content creation techniques for social channels including:
You Tube, Facebook, Instagram, Twitter and Linkedin. 


It also covers inbound content marketing like blogs, videos, email, webinars, articles, ebooks and websites, very relevant to today’s startups. Drawing inspiration from current successful companies across the business spectrum, the course is designed to benefit and equip founders and entrepreneurs by providing deep and relevant insights that can be easily learnt and practically applied immediately.

Image
field_special_info
<div><span><span><strong><em>OPEN to&nbsp;SMUBIG Incubatees and Alumni Only!</em></strong></span></span></div>

<div>
<div><span><span><strong><em>Limited seats !</em></strong></span></span></div>

<div>&nbsp;</div>

<div><span><span><span><em><strong>Terms &amp; Conditions:</strong></em></span><br />
<em>* Refers only to student who had graduated with a SMU qualification</em><br />
<em>- SMU BIG Incubatees refers to companies currently incubating in SMU IIE.<br />
- SMU BIG Alumni refers to companies previously incubated by SMU IIE.</em></span></span></div>

<div><span><span><em>- Strictly use SMU email account to register for SMU students/ faculty/ staff &amp; Alumni<br />
- No refund will be given in the event of non-attendance, transfer of registration and/or cancellation.<br />
- SMU IIE reserves the rights of admissions to the programme</em></span></span><br />
&nbsp;</div>
</div>
field_speaker_info
<p><span>Ashok describes himself as a “Creative Strategist.” He has extensive brand building experience with world’s leading media companies; Walt Disney Television and Sony Pictures Television. He has also started and built his own businesses.&nbsp;He ha
Date/Time Start
venue
<div><strong>BIG Meeting Room</strong></div>

<div>SMU Business&nbsp;Innovations Generator (BIG)</div>

<div>SOA Basement (opposite Booklink)</div>
Location
Incubation - Founders Education & Outreach - Founders Workshop
Type
Edu Programs

JOIN OUR MAILING LIST

Build your network and get plugged into our community of 10,000+ startups, innovators, student founders and tech gurus by subscribing to our e-newsletter!