Born Global – an opportunity and a necessity in a captive, but untapped market. 
A Case in Fact

Nils will share the real life experience from building a global company based upon prudent entrepreneurship, innovative technology adoption, and a new business model launching GSM service for the maritime industry and reducing onboard consumer cost by 80%.

The Company was founded at ‘the Kitchen Table’ by a small group of entrepreneurs with substancial mobile telecom experience enabling the cofounders building a global company within two years, and later was sold to a leading, global mobile telecom operator.

Nils will share his experiences and challenges from creating a global company from ground zero to a success in just a few years.

He will address the market opportunity and the background for the initiative embarking on a journey with high risk, complex and demanding technology, and new business models having to overcome the lack of market credibility with global partners and customers.

He will address the market challenges and barriers to entry as seen from an entrepreneurial point of view including foreseen and unforeseen risks. Further, he will describe the business strategies, the several elements of innovation, key factors for success, and the systems structure enabling the launch of a global service – the solution and the market service offering.

Nils will also discuss the elements of innovation relative to competitive advantage and market entry. Critical to the success of this company, additional to financing the venture, was the Team, Key Competences, Organization, and the proper Partners needed to realize the ambition – applicable to any venture of entrepreneurship.