How might we measure Return-on-Investment on Brands Marketing Campaigns through OOH media and retail assets?
How might we design and implement an autonomous or manpower-lite F & B concept that is scalable, operationally efficient, commercially viable and excites consumers?
How might we create a dynamic, multi-concept F&B ecosystem in the transit retail space that optimises shared resources to reduce manpower needs while enhancing operational efficiency?
How might we improve vibrancy within train stations (both Singapore and Japan) using advertising, retail or e-commerce and/or logistics?
Thursday Mar 27,2025
I vividly recall my earlier years at Stanford: late nights debating with peers, balancing academic rigor and student life, and my excitement at the possibilities of how ideas can evolve into tangible solutions. That intersection where brilliant ideas are stress tested to address real-world issues instilled in me the conviction that bridging academia and the industry is the key to advancing innovation, and that belief has guided my personal journey as a venture investor.
Jie Ying loves a good story - whether it’s through education, innovation, or the people she meets along the way. She has worked across industries including ed-tech and digital agencies, gaining experience in partnerships, digital learning, and community engagement.
Looking for new blood to join your team?
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Deadline: ONE WEEK before first Friday of the month.
Check out our previous sample here.
You can now use the Kinobi Job portal for your hiring and recruitment needs (for free*). Please refer to the career portal guide and FAQs below for more information 👇🏻
*Exclusive to startups from BIG.
What is Kinobi?
Kinobi is an Asia-wide career acceleration platform for Asia's blooming Generation Zs, providing SMU IIE Incubatees the ability to connect, engage, and hire from Kinobi's pool of 250K+ users and 50+ partnering universities all over Asia.
What can I do on Kinobi?
Reach into Kinobi's user pool of 250k+ students, identify and connect with potential remote interns & freelancers from overseas, all for free.
How do I sign up to use the Kinobi for SMU IIE platform?
If you are facing any difficulties, do reach out to community@kinobi.asia or +65 9833 3445.
For startups looking for talents from
SMU Dato’ Kho Hui Meng Career Centre (DKHMCC)
Buildas is a text to software platform that allows any organisation to plan, customise and maintain software effortlessly with AI.
Kinn Innovations is Asia's first integrated veterinary platform, transforming how clinics and pet owners engage with pet healthcare. Our innovative web and mobile apps modernize clinic operations while empowering pet owners to take control of their pets’ health. By centralizing health records, streamlining appointment bookings, and enabling real-time communication, Kinn meets the digital expectations of today’s pet owners. We’re helping clinics transition from traditional methods to a more efficient, modern lightweight approach, building stronger relationships between vets and clients.
Red String is a pioneering matchmaking app specifically designed for Asian parents, with a primary focus on Chinese families. The app addresses the declining marriage rates and inefficiencies of traditional matchmaking methods. Our innovative platform enables parents to connect, interact, and facilitate meaningful matches for their children.
AI Travel Operator Platform for Content Creators and Businesses to create actionable visual travel plans.
BIG Semi-Annual KPI Reporting
BIG Monthly Founders Update Report
Please contact the incubation team, should you require any assistance. incubation@smu.edu.sg
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